Lendlease – Calderwood Valley – Event activations – 2018/2019

In 2018 Lendlease appointed Bluejuice Events to run a series of monthly event activations for the purpose of raising awareness of the new housing development in Calderwood Valley.  From September 2018 – February 2019 the activations included:

• Picture yourself
• Be Active Festival
• Pets in the Valley
• Christmas in the Park which coincided with the launch of the District Park
• Family Fun Day – included the Minions

Bluejuice Events role was to launch each monthly activation within the budget and create an interest and point of difference to the other housing developments in the area